Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. *Price does not include Infrastructure Maintenance Fee of $500, SCDMV tag and title fee, or Dealer closing fee of $399, or any other applicable taxes and fees. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week. Dealer discounts include Ford Motor Company packaged discounts plus Fairway Ford trade assist. Trade in any make or model, 2017 or newer, with less than 100,000 miles and get up to $1,000 in trade assist.

South Carolina luxury car enthusiasts have something extraordinary to celebrate. Fairway Lincoln has officially become a certified Lincoln Black Label dealer in Greenville, bringing the pinnacle of American luxury automotive experiences directly to the Upstate. This exciting milestone transforms how discerning drivers access the Lincoln brand's most exclusive and meticulously crafted vehicles, complete with unparalleled personalization options and premium ownership benefits.
Lincoln Black Label represents the absolute zenith of luxury vehicle ownership -- a program reserved for select dealerships that demonstrate exceptional commitment to customer experience and premium service standards. Now, SC Lincoln afficionados can experience this elevated level of automotive luxury without traveling to distant markets.

What Does Lincoln Black Label Mean?
Lincoln Black Label transcends traditional luxury vehicle ownership by combining world-class materials with exclusive design elements to create singularly inspiring automotive environments. Each new Lincoln Black Label model surrounds occupants with evocative design elements and elevated services accessible only through this exclusive ownership program.
Every Lincoln Black Label vehicle features the finest materials available, like authentic wood accents, precision-crafted aluminum trim and supple leather surfaces that transform your driving experience into something truly exceptional. These aren't simply upgraded interiors; they're carefully curated thematic environments designed to enliven the senses and reflect your personal style.
Key Lincoln Black Label Benefits
Lincoln Black Label ownership includes our most comprehensive collection of exclusive benefits designed to enhance every aspect of your luxury vehicle experience:
- 70,000 Lincoln Access Rewards™ Points for vehicle purchase/lease
- Remote New Vehicle Delivery
- 1-year Calm membership1
- Lincoln Pickup & Delivery™ 2
- 4-years/50,000-miles Premium Maintenance3
- Complimentary Car Wash4
- Avis® President's Club membership


What Are the Current Lincoln Black Label Models?
Fairway Lincoln now offers three exceptional Lincoln Black Label models, each featuring multiple thematic options to match your personal aesthetic preferences and lifestyle requirements.
- Lincoln Black Label Nautilus (available in Chalet and Redwood themes)5
- Lincoln Black Label Navigator (available in Atmospheric, Enlighten and Invitation themes)5
- Lincoln Black Label Aviator (available in Invitation, Flight and Lincoln Black Label Special Edition themes)5
Lincoln Black Label Custom Order Options
One of the most exciting aspects of Lincoln Black Label availability at Fairway Lincoln is the ability to create your perfect luxury vehicle through custom ordering options. Rather than settling for available inventory, you can specify exactly which theme, features and options best suit your preferences and driving requirements.
Custom ordering a car in Greenville ensures your Lincoln Black Label vehicle reflects your personal style completely. Work with our Lincoln specialists to select your preferred theme, exterior colors, interior accents and available technology features. This process guarantees your new luxury SUV meets your exact specifications while maintaining the exclusive Black Label standards you expect.
Whether you custom order a Lincoln Black Label SUV in Upstate South Carolina or prefer to explore available inventory, our team provides personalized guidance throughout your luxury vehicle selection process.
Visit Our Greenville Lincoln Black Label Dealership
Our transformation into a local Lincoln Black Label dealership brings unprecedented luxury vehicle access to the Greenville market. Our newly renovated facility is a deluxe vitrine in which you can admire new Lincoln Black Label models and completely appreciate all they have to offer.
Whether you're considering your first luxury SUV purchase or upgrading from another premium brand, our Lincoln Black Label expertise ensures you make the best decision for your lifestyle and preferences. Contact Fairway Lincoln to arrange your personalized Lincoln Black Label consultation and discover why this exclusive program represents the future of American luxury automotive experiences.
Read More:
1 Lincoln will offer a complimentary 12-month subscription to Calm through the Lincoln Way® App or Lincoln.com for current owners of a 2023 or 2024 model year vehicle with a registered vehicle identification number (VIN) in a Lincoln Way account. Subscription period begins from the date of activation. Promotion ends 12/31/24. Don’t drive while distracted or while using handheld devices. Use voice-operated systems when possible. Program may be modified, suspended, or terminated at any time by Lincoln.
2 Complimentary Lincoln Pickup & Delivery service is available on vehicles within the 4-year/50,000 mile New Vehicle Limited Warranty. Complimentary Lincoln Pickup & Delivery service is available on vehicles outside the 4-year/50,000 mile New Vehicle Limited Warranty at participating Lincoln retailers (please check with your local Lincoln retailer if available in your area).
3 Four years, 50,000 miles or four service visits, whichever comes first. Covers all required scheduled maintenance, including your wear items such as: shock absorbers, engine belts, hoses and hose clamps, brake pads and linings, wiper blades and spark plugs (except CA). See your participating Lincoln Black Label Retailer for complete details.
4 During life of ownership for first owner at any Lincoln Black Label Retailer.
5 Based on 2025 model-year themes. See dealer for details and updates on current themes.